A powerful packaging concept forms the basis for the brand relaunch of Ledlenser, the premium manufacturer of LED lights.
The consistent packaging design is only one aspect of the new brand identity. From the outset, the development process of KW43 Branddesign (now: GREY Design) considered Ledlenser’s brand presence in all media, especially digital.
A strong voice for Düsseldorf: KW43 Branddesign / GREY Design develops a strong design language for the city of Düsseldorf
KW43 Branddesign / GREY Design reinforces Düsseldorf’s excellent reputation at home and abroad with an outstanding design that translates the new positioning »live close, feel free« into powerful imagery.
A global player from Austria strengthens its brand presence: KW43 Branddesign / GREY Design further develops market leader Delfort’s branding
For the further development of its branding, global player Delfort once again relies on the help of KW43 Branddesign (now: GREY Design), which previously developed its corporate identity and brand name 10 years previously.
Everve Brand relaunch: New verve for the cycling brand
Passionate cyclists know that once you’re on the road, only your sports equipment, the route and your body count. All energy is transferred smoothly into motion – without everyday inconveniences, like suboptimal clothing distracting from the essentials.
KW43 Branddesign (now: GREY Design) gives the leading ski brand Völkl new power and a modern appearance with a high recognition value through a logo-relaunch that transports more than 90 years of tradition into the modern world.
By transferring Montblanc’s new campaign appearance into the brand’s corporate design as well as further developing its branding, KW43 Branddesign (now: GREY Design) strengthens its own presence within the luxury segment.